The Meta (Facebook) Pixel can help not-for-profit organisations run more effective Facebook and Instagram ad campaigns by enabling retargeting, conversion tracking and potentially lower advertising costs. But you should be […]
Posted in Marketing, Not-for-profit, Tech
Thinking about adding an AI chatbot to your website? This non‑technical guide explains how AI chatbots work, what terms like LLM and agent mean, and what not‑for‑profits should consider — especially when safeguarding and risk really matter.
Posted in Tech, AI, Not-for-profit
Many not-for-profit organisations know accessibility is important but aren’t sure what it really means—or how it applies beyond websites. Let’s break it down.
Posted in Not-for-profit, Annual reports, Branding
Learn why Australian not-for-profits should limit Personally Identifiable Information (PII) collection online and follow privacy best practices to reduce risk and build trust.
Posted in Not-for-profit, Tech
Learn why Mailchimp recommends one audience list and how to use groups and tags to keep your NFP email marketing organised and subscriber-friendly.
Posted in Not-for-profit, Tech
Discover how meta titles and descriptions improve SEO for NFP websites. Simple tips to attract more visitors and build trust online.
Posted in Not-for-profit, SEO, Tech
For many Australian not-for-profit organisations, every dollar counts. When it comes to your website, it’s natural to look for free solutions to add new features. WordPress makes this easy with […]
Posted in Not-for-profit, SEO, Tech
Through our support of many NFP and community focussed organisations, we find ourselves doing a fair bit of work with organisations that help people experiencing family and domestic violence. And, […]
Posted in Not-for-profit, Tech
It’s been just a couple of weeks since the Key2, a creative force for good team decided to implement our work from home (WFH) plan in support of the #socialdistancing […]
Posted in key2
It’s business as usual at Key2 (with just few tweaks ;) The creative team at Key2 are keeping a close eye on the COVID-19 updates and recommendations from the Australian […]
Posted in key2