“key2 took us on a journey to explore our present brand meaning ... in a genuinely respectful, thorough and effective manner. They were consultative and solutions focused with access to the full suite of product development people to help. No request was too much with Alan making himself available to help launch our refreshed brand at our AGM with our clients. A genuine one stop shop from consult, to design, to product at your door – and all done with a real focus of understanding the brand and evolving for the future.”